Product Operations Salaries: Benchmarks for Managers, Directors, Analysts

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Product Operations Salaries: Benchmarks for Managers, Directors, Analysts
Explore the ranges of product operations salaries for a variety of roles in this comprehensive guide.
Nicole Bansal
Nicole Bansal
September 5, 2023

As companies increasingly refine their product strategies based on data-driven insights, there's a growing clamor for product operations experts who can navigate this evolving landscape. Depending on location, years of experience, and other factors, professionals in this field can command significant pay packages.

To help give you the lay of the land, we’ve compiled salary ranges for the most common product operations roles.

Factors influencing product operations salaries

Product operations salaries are determined by more than just a title—external and internal factors can significantly sway the compensation package. Here's a deeper dive into some of these influential factors:


Most understand that cost of living and demand have a profound impact on salary. For instance, product operations roles in tech hubs like San Francisco or New York often command higher salaries due to the high cost of living and the concentration of tech companies.

On the other hand, roles in smaller cities or regions with a lower cost of living might offer comparatively lower salaries. Additionally, some cities might have emerging tech scenes or industries that particularly value product operations, leading to competitive compensation.

Company size and funding

While larger, established companies might have the resources to offer higher compensation packages, the stage and funding of a company can also play a role. Startups, especially those in early stages or with limited funding, might offer lower base salaries but compensate with equity or stock options. On the other hand, well-funded startups or unicorns might offer competitive salaries combined with attractive stock options.

Experience and track record

Experience isn't just about the number of years someone has worked. It's also about the quality of that experience, the impact they've made, and the expertise they've developed. A professional with a proven track record of significantly improving product operations processes might command a higher salary than someone with the same number of years in the field but less tangible impact.

Education and continuous learning

While having advanced degrees in relevant fields can be a plus, continuous learning and certifications can also boost a professional's value. For instance, certifications in project management, data analytics, or other relevant areas can make a product ops candidate more desirable and justify a higher salary.

Industry and competition

The industry a company operates in can also influence salaries. For instance, tech and finance industries might offer higher salaries compared to non-profits or education sectors. Additionally, in industries or regions where the competition for top talent is fierce, companies might offer more attractive compensation packages to lure the best candidates.

While these factors provide a framework for understanding product operations salaries, individual negotiations, company culture, and other intangible benefits can also play a crucial role in determining the final compensation package.

Product Operations Salaries: Benchmarks for Managers, Directors, Analysts

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Salaries for the most common product operations roles

Product operations associate salary

Typically, product operations associates are in the early stages of their careers, with around 1-3 years of experience in related fields. Their journey into this role often starts with a foundational understanding of product management or operations, possibly gained through internships, entry-level positions, or academic courses.

These associates are given tasks such as assisting senior members in data analysis, coordinating with different departments, and more. This position is crucial for those looking to climb the product operations ladder, as it offers a holistic introduction to the intricacies of product development and management.

As per ZipRecruiter, the average hourly salary for a product operations associate in the U.S. is around $30. However, as they gain more experience and further their education or training, there's ample room for growth in both responsibilities and compensation.

Product operations analyst salary

Product operations analysts usually require a solid foundation in data analysis, often backed by 3-5 years of experience in data-driven roles or a degree in fields like data science, statistics, or business analytics.

Their primary responsibility is to dissect and interpret data, providing actionable insights that influence product strategies and operational decisions. This role demands a deep understanding of both the technical aspects of data analysis and the business implications of their findings. As such, prior experience in roles that bridge the gap between data and decision-making is invaluable. Many product operations analysts might have started their careers as data analysts or in research roles, gradually specializing in product operations as they recognized the pivotal role data plays in this domain.

According to ZipRecruiter, a product operations analyst in the U.S. earns an average salary north of $90,000.

Product operations specialist salary

Product operations specialists are the deep-divers of the product world, often boasting 3-6 years of experience in their specific domain. Whether their expertise lies in data analytics, process optimization, customer insights, or another niche area, they've typically spent years honing their skills through both practical experience and targeted training or education.

To step into a specialist role, one often starts with a broader position in product operations or a related field. Over time, they identify areas they're passionate about and pursue further specialization through advanced courses, certifications, or on-the-job experiences.

Given their specialized knowledge, product operations specialists are sought after for their ability to tackle complex challenges and provide nuanced insights. While pinpointing an exact salary can be challenging due to the varied nature of specializations, considering the average salaries of both analysts and associates can offer a general idea. However, it's worth noting that their compensation often reflects the depth of their expertise and the demand for their specific skill set in the market.

Product operations manager salary

Product operations managers are the orchestrators of product teams, typically bringing 5-10 years of experience to the table. Their journey often starts in roles like product operations associate or analyst, where they gain a foundational understanding of the product landscape. 

Their role is multifaceted. Not only do they ensure the smooth functioning of product teams, but they also play a crucial role in strategic planning, stakeholder communication, and process optimization. They're adept at understanding the bigger picture while also diving deep into the details when necessary.

As per data from Glassdoor, many professionals in this role find themselves earning between $80,000 to $150,000 annually, with opportunities for bonuses, stock options, and other benefits, especially in larger or tech-centric companies.

Senior product operations manager salary

Typically, professionals eyeing this role have amassed a significant amount of experience, often ranging from 7 to 10 years or more in the realm of product operations or related fields.

These individuals have not only honed their skills in areas like data analytics, process optimization, and cross-functional collaboration but have also demonstrated leadership qualities, strategic thinking, and the ability to drive significant impact within their organizations.

While various external factors like geographic location and company size play a part, their vast experience and proven track record allow them to command salaries that can extend beyond the $150,000 mark.

Director of product operations salary

The director of product operations typically brings a wealth of experience, often spanning 10-15 years or more. Their journey is marked by a series of progressively responsible roles in product operations, management, and even strategy. Along the way, they've not only honed their technical and operational skills but have also developed a keen sense of leadership, vision, and strategic thinking.

This role is about setting the direction for the entire product operations function and ensuring it aligns seamlessly with the company's overarching goals and vision. They are the bridge between the C-suite and the product teams, translating high-level strategies into actionable plans and ensuring that every team member is rowing in the same direction.

Given the strategic nature of their role, directors of product operations often find themselves collaborating with various departments, from marketing and sales to finance and HR. Their ability to communicate effectively, manage large teams, and drive results is paramount. It's not uncommon for individuals in this role to have pursued advanced degrees like MBAs or to have undergone leadership training to further sharpen their skills.

According to ZipRecruiter, the average salary for this role in the U.S. hovers around $220,000 annually. However, many directors, especially in larger corporations or high-demand sectors, might find their compensation packages extending beyond this average. This can include bonuses, equity options, and other perks that recognize the pivotal role they play in shaping the product journey and, by extension, the company's success.

These product operations salaries reflect a skill set in high demand

The realm of product operations is evolving, and so is its compensation structure. Whether you're considering a career in product operations or looking to hire for your team, understanding these salary benchmarks can provide valuable insights. Remember, while salary is an essential factor, it's also crucial to consider other aspects like company culture, growth opportunities, and work-life balance when evaluating potential roles or candidates.

The importance of AI-powered, data-driven insights in product operations is growing by the day. Try Viable for free and see how a precise understanding of what your users are thinking can elevate your product strategies.

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September 5, 2023
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