Product
Pricing
Use Cases
Product Management
Get the insights you’ve been missing from half your data.
Customer Experience
Use your customers’ own feedback to create amazing customer experiences.
Customer Research
Organize your research data and insights in a single place.
Marketing
Launch stronger messaging and better campaigns with deep qualitative insights.
Marketing
Boost workplace satisfaction by effortlessly decoding feedback.
Resources
Blog
Get insights, tips, and inspiration.
Docs
Get the resources to make the most out Viable.
Changelog
Learn about the latest product updates.
Log In
Unleashing the Power of Generative Analysis with Viable 2.0: Our Product Hunt Launch
This major product update comes with a range of new and improved features that will take your customer insights to the next level.
Nicole Bansal, April 24, 2023
Read More
Zendesk + Viable: Streamlining Customer Support with Advanced Text Analysis
Nicole Bansal, May 23, 2023
See how Viable's integration with Zendesk provides a comprehensive solution that quickly identifies pain points and increases customer satis
Read More
How to Analyze Multilingual Customer Feedback with Text Analysis Software
Nicole Bansal, May 17, 2023
Looking to effectively understand and action multilingual feedback? The right text analysis software powered by generative AI can help.
Read More
How SaaS Companies Can Improve Their CSAT Scores
Nicole Bansal, May 12, 2023
See how SaaS companies can boost their CSAT score, enhancing customer satisfaction and retention.
Read More
Top Text Analysis Tools for 2023
Nicole Bansal, May 11, 2023
Discover the top text analysis tools for 2023 to extract valuable insights from unstructured qualitative data.
Read More
How to Create a Voice of the Customer Program with the Help of AI
Nicole Bansal, May 10, 2023
Learn how to create an AI-powered VoC program to help you build a customer-centric organization using generative AI.
Read More
Breakthrough Approaches to Analysis of Qualitative Research in Product Development
Nicole Bansal, May 08, 2023
Uncover breakthrough approaches to the analysis of qualitative research in product development using AI-powered tools for deeper insights.
Read More
Analyzing Customer Support Tickets: How AI Is Streamlining the Process
Nicole Bansal, April 27, 2023
Discover the benefits of analyzing customer support tickets using generative Artificial Intelligence (AI) tools.
Read More
How to Turn CSAT Data into Actionable Insights with the Help of AI
Nicole Bansal, April 25, 2023
Discover how AI-driven analysis of CSAT data can help your business transform customer satisfaction scores into actionable insights.
Read More
A Modern 6-Step Guide for Customer Touchpoint Analysis
Nicole Bansal, April 20, 2023
This comprehensive guide explores a modern approach to customer touchpoint analysis, leveraging cutting-edge AI tools for valuable insights.
Read More
How to Analyze Survey Results with the Help of Generative Analysis Tools
Nicole Bansal, April 18, 2023
Learn how to analyze survey results efficiently and effectively using generative analysis tools with this comprehensive guide.
Read More
Power Up Your Product Management Strategy with These Voice of the Customer Methodologies
Nicole Bansal, April 17, 2023
Learn how to optimize your product management strategy by using powerful voice of the customer (VoC) methodologies alongside generative AI.
Read More
Top 9 Challenges of Traditional Sentiment Analysis
Nicole Bansal, April 12, 2023
Learn about the most common traditional sentiment analysis challenges and how modern generative analysis tools help companies overcome them.
Read More
Harnessing the Power of AI Data Analysis in Product Management
Nicole Bansal, April 10, 2023
Discover how AI data analysis revolutionizes product management by providing valuable insights into customer needs and behavior.
Read More
Case Study: Boosting Your NPS with AI-Powered Data Analysis
Nicole Bansal, April 07, 2023
Learn how we helped this business analyze, understand, and improve their Net Promoter Score by leveraging AI.
Read More
GPT-4: What to Expect from the Next-Generation Language Model
Nicole Bansal, April 05, 2023
Discover how OpenAI's newest model will affect the natural language processing (NLP) landscape.
Read More
Get To Know Your Customers Better with Qualitative Analysis Methods
Nicole Bansal, April 03, 2023
Discover how businesses are understanding their customers’ opinions, emotions and experiences on a deeper level in less time.
Read More
Gong + Viable: The ultimate guide to analyzing meeting transcripts at scale
Nicole Bansal, March 28, 2023
The combo of Gong and Viable can help you analyze thousands of meetings on a scale that exceeds human performance.
Read More
How Modern Sentiment Analysis Tools Can Reduce Customer Churn
Nicole Bansal, March 23, 2023
Learn how sentiment analysis tools powered by GPT-4 can help you better understand your customers' needs and reduce customer churn.
Read More
Leveraging AI to Analyze Customer Feedback: Q&A with Daniel Erickson, CEO of Viable
Daniel Erickson, March 22, 2023
Dan Erickson, CEO of Viable, discusses how he came up with the idea for Viable, how the AI benefits businesses, and his plans to scale.
Read More
Unlock the “Why” by Analyzing Unstructured Data
Nicole Bansal, March 17, 2023
Learn about what unstructured data is, how it's collected, and why it's important for understanding customer behavior.
Read More
How Using AI to Understand Your Net Promoter Score Will Help Your Business
Nicole Bansal, March 16, 2023
Learn how AI can help you improve your Net Promoter Score (NPS) in this this comprehensive piece.
Read More
Preparing Your Business for GPT-4: Tips and Strategies
Nicole Bansal, March 14, 2023
Explore strategies to incorporate GPT-4 into your business workflows with careful planning and preparation.
Read More
Best Tools for Sentiment Analysis
Nicole Bansal, March 07, 2023
Find out more about the best sentiment analysis tools currently available and how they work.
Read More
What is Sentiment Analysis and How Can it Help Your Business?
Nicole Bansal, March 07, 2023
Learn how sentiment analysis can help gain a better understanding of your target market and improve their customer experience.
Read More
7 Key Data Sources E-Commerce Brands Should Never Overlook
Nicole Bansal, March 01, 2023
Here are seven real-world qualitative data sources that most e-commerce companies overlook, but AI can analyze.
Read More
5 Ways to Build a Customer-Obsessed Culture
Nicole Bansal, February 15, 2023
Learn how AI is helping companies build a more customer-obsessed culture, and ultimately driving higher retention rates and revenue.
Read More
Generative analysis vs. traditional data analysis: What’s the difference?
Nicole Bansal, February 07, 2023
Learn how generative AI helps go beyond traditional qualitative data analysis to deliver deeper insights.
Read More
Revolutionizing Sentiment Analysis with GPT-4: Part 2
Sebastian Barbera, January 26, 2023
We're fine-tuning GPT-4 to create an AI that transforms the previously manual process of qualitative data analysis.
Read More
How Product Managers Can Iterate Using Customer Feedback
Nicole Bansal, January 24, 2023
How can you effectively tap into your company's most valuable and underutilized resource without a ton of time or resources?
Read More
5 Ways AI Can Help Product Managers Make Better Data-Driven Decisions
Nicole Bansal, January 11, 2023
Learn how AI empowers you to make faster data-driven decisions while also increasing organizational efficiency.
Read More
Revolutionizing Sentiment Analysis with GPT-4: Part 1
Sebastian Barbera, November 18, 2022
We're fine-tuning GPT-4 to create an AI that transforms the previously manual process of qualitative data analysis.
Read More
The 7 Features Twitter Users Requested from Elon Musk’s Complaint Hotline
Nicole Bansal, November 18, 2022
Elon Musk's “Twitter Complaint Hotline" got 107,000 replies. Our AI analyzed them to help his lean product team build Twitter 2.0.
Read More
A Beginner's Guide to GPT-3
Nicole Bansal, November 14, 2022
Learn about the AI model that has captured more attention than any other, and how you can leverage it in your day-to-day work.
Read More
If our AI took a personality test
Nicole Bansal, November 10, 2022
The word “AI” conjures all sorts of imagery, but we think of ours as personable “team,” with seven different teammates who comprise it.
Read More
Understanding feedback with AI: How to analyze open-ended survey responses
Nicole Bansal, November 01, 2022
Our AI gave this consulting firm a deep understanding of their employee experience while saving time & money, without a single spreadsheet.
Read More
The Struggle is Real: Too Much Feedback Data and Not Enough Resources to Analyze It
Nicole Bansal, September 28, 2022
Discover our Generative Analysis Platform, a new type of software that uses AI to analyze unstructured data and extract insights.
Read More
How to simplify your process for analyzing customer feedback
Nicole Bansal, September 20, 2022
Learn about the 7 steps of qualitative data analysis, and how to automate the process so you can focus on what matters – your customers.
Read More
How Viable’s data analysis saves Latch’s product team 936 hours a year
Nicole Bansal, September 06, 2022
Viable’s natural-language reports are a critical linchpin in how Latch analyzes customer feedback—and provide significant time savings.
Read More
Analyzing feedback using AI: Nest app product reviews
Nicole Bansal, August 30, 2022
We scraped 5K+ Nest App reviews to see what insights our AI would find. The result: a clear, human-like analysis of what users love & hate.
Read More
Retail app reviews report: what app reviews say about top retail apps
Viable Team, February 15, 2022
We analyzed App Store and Play Store app reviews from 10 leading retailers…
Read More
Why we chose GPT-3 embeddings for the clustering behind our feedback reports
Sebastian Barbera, February 01, 2022
Our goal at Viable is to create the world’s first fully autonomous customer data analyst. With our feedback reports system...
Read More
A guide to customer feedback analysis
Viable Team, January 18, 2022
Feedback analysis is the process of figuring out what customers think about your product. It involves collecting customer feedback...
Read More
How to analyze call transcripts
Viable Team, January 06, 2022
Call transcripts from recorded customer conversations, meetings with prospective customers, research interviews, or even conference calls...
Read More
Introducing the Feedback Analysis Report
Viable Team, December 14, 2021
Viable, the qualitative AI company, has launched a new Feedback Analysis Report...
Read More
Onboarding a new product manager? Let them dive into structured customer feedback
Viable Team, December 07, 2021
Onboarding a new product management colleague is a source of both excitement and anxiety. You’re excited they’ll be able to help with...
Read More
The customer research most likely to lead to growth
Viable Team, October 20, 2021
UX research leads Cindy Alvarez (GitHub), Celeste Ridlen (Airbnb), Vanessa Van Schyndel (Figma), and Grace Vorreuter (GitHub) shared top…
Read More
On demand webinar: the customer research most likely to grow your business
Viable Team, October 14, 2021
Is learning what your customers think always worth the investment? Surprisingly, not everyone's convinced. Find out why...
Read More
Use Zapier integrations to automate qualitative analysis with Viable
Viable Team, October 12, 2021
Getting feedback data into Viable for analysis is easy: you can connect Zendesk, Delighted, Intercom, and Front directly in just two...
Read More
We raised funding to automate qualitative analysis!
Viable Team, September 16, 2021
Today we announced that we raised $3.9 million in pre-seed and seed funding to automate qualitative analysis for businesses.
Read More
Churn analysis: a practical guide
Viable Team, September 08, 2021
A leaky bucket in business lingo means you’re losing customers. Every company has some customer churn. A significant amount of churn can...
Read More
Why we built a GPT-3 app
Viable Team, September 01, 2021
If you’re thinking about building a GPT-3 app, this overview of how we did it might be useful. We cover how GPT-3 has been core to Viable…
Read More
A business guide to text analysis
Viable Team, August 16, 2021
Text analysis is the process of identifying meaning from text in a methodical way. It’s often done with sophisticated algorithms and…
Read More
A practical guide to user experience research
Viable Team, August 10, 2021
One of the fastest growing fields in business is user experience research. Why? Because more companies are developing a voice...
Read More
How to analyze survey data - part 2
Viable Team, July 15, 2021
In part 1 of our guide on how to analyze customer surveys, we covered why customer surveys matter, what they look like, and how to set...
Read More
How to analyze survey data - part 1
Viable Team, July 14, 2021
Feedback loops—what your customers think, feel, or do as they interact with your product—are critical to product development and business…
Read More
How companies analyze customer feedback
Viable Team, June 11, 2021
A sample of ~800 questions asked in Viable by more than 60 companies told us what companies most want to know from their customers.
Read More
Jeff Erickson, chief product officer and co-founder of Viable
Viable Team, June 03, 2021
I’m Jeff Erickson. I’m the chief product officer at Viable and also the co-founder. I’m based in Napa, California. We’re actually...
Read More
Shorten feedback loops with immediate insights from customer feedback
Viable Team, May 26, 2021
Customer-centric companies want to shorten feedback loops as product release cycles get shorter and shorter. How can businesses get…
Read More
Five ways to build a voice of the customer mentality
Viable Team, May 26, 2021
Your customers are talking to you. How do you get your entire organization to listen? To adopt a voice of the customer approach, you’ll…
Read More
Dan Erickson, CEO and co-founder of Viable
Viable Team, May 24, 2021
I’m Dan, CEO and co-founder of Viable, an analytics tool for getting immediate insights out of customer feedback. I grew up in Portland…
Read More
Your waitlist, onboarding, and free trial are perfect for doing user research
Viable Team, April 21, 2021
Sales and marketing teams are great at doing user research with future customers. Sales teams use online forms to see if there's a good...
Read More
How Viable works: productizing GPT-3 and in-house systems for automated text analysis
Viable Team, April 14, 2021
Viable is designed to address the problem of too much qualitative feedback and not enough time to read through it all.
Read More
How support requests and product feedback work together
Viable Team, April 07, 2021
Your customers share their feedback with you via surveys, support requests, chatbot interactions, social media engagement, and app store...
Read More
Why we built Viable
Daniel Erickson, March 18, 2021
My cofounder and I have been building products for the better part of 15 years now. From starting a consulting agency at the age of 18...
Read More
4 ways product managers can use qualitative data in customer feedback
Viable Team, March 01, 2021
As a product manager, you aim to be data driven in your product decisions and you want customer insights to inform your strategy. When...
Read More
A starter guide for customer insights analysis
Viable Team, February 19, 2021
What do customers love—and hate—about your products? Where are they most likely to give up during the ordering process? How does the...
Read More
3-part framework for tackling customer complaints
Viable Team, February 16, 2021
The quality of your customer experience can make or break your company. Today nearly three-quarters of U.S. consumers say they consider...
Read More
How advanced language models will help us be more customer-centric
Viable Team, February 08, 2021
Qualitative data adds rich context to any decision-making process, in ways that quantitative data cannot. But it has to be structured...
Read More
How product managers and marketers use Viable
Viable Team, January 13, 2021
Product managers and marketers do their best work when they understand customers well. Customer research studies are great for learning…
Read More
How sales and customer success teams use Viable
Viable Team, January 13, 2021
Closing deals is much easier when you know what current customers value most. Your current customers’ positive experiences are strong...
Read More
How customer support teams use Viable
Viable Team, January 13, 2021
Customer support teams are frequently asked by their colleagues to answer all kinds of questions about customers. The questions can get…
Read More
Introducing Viable!
Daniel Erickson, January 12, 2021
You've got a lot of customer feedback living in your support tickets from apps like Zendesk and Intercom. Someone at your company spends…
Read More
Insights on insights...
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Ready to get started?
Our product experts are here to walk you through how easy qualitative analysis can be. Book a demo to see the power of our qualitative AI with your data.
Book a Demo